Light & Effect Privacy Notice



This privacy notice applies to the personal data of consumers that is collected or used by Light& Effect Technology Ltd. Light & Effects appreciates the interest you have shown in our company, products and services by visiting our websites, This privacy notice applies to all the personal data that Light & Effects collects when you interact with Light & Effects , such as when you visit our websites, when you use the products or services offered by Light & Effects, when you purchase Light & Effects products or services, , when you contact customer support, and when you interact with Light & Effects as a business customer, supplier or business partner, etc.


This includes, without limitation, all online and offline collections of all types of personal data.


Why we ask you to share your Personal Data

We ask you to share your personal data with us for purposes that include, but are not limited to:


  • Buying Light& Effects products and services online;
  • Activating or registering certain products and services or enhancing functionality;
  • Receiving information about Light & Effects products and services;
  • Participating in Light & Effects online communities, including our social media channels/pages and blogs;
  • Storing your preferences for future interactions and communications from Light & Effects;
  • Helping us to develop products and services and create campaigns that are designed around you, optimize customer services and continuously improve our websites;
  • Helping us to improve products and services, and allowing Light & Effects to keep you informed of, or involve you in the testing of, new products and services;
  • Resolving consumer and/or product and services issues;


When you deal with Light & Effects on behalf of a business customer, supplier, or business partner, we ask you to provide us with personal data for purposes that include, but are not limited to:


  • Managing customer relationships
  • Facilitating information access
  • Enhancing communications
  • Analyzing and understanding customer interactions
  • Implementing security programs
  • Helping Light & Effects participate in certification programs
  • Answering your questions or the resolution of your product and service requests as well as informing you about the status thereof
  • Presenting you with a satisfaction survey after your question is answered or the request is resolved


We generally process your personal data only for those purposes that we have communicated with you. If we use it for other (closely related) purposes, additional data protection measures will be implemented if required by law.

Type of Personal Data we may collect

When you interact with Light & Effects, we may ask for or receive certain data, such as:


  • Your name;
  • Your email address;
  • Your telephone number;
  • Your social media profile;
  • Your gender;
  • Your age;
  • Information about the products and services you have purchased;
  • Your usage of and activities on our Light & Effects pages;
  • Your interests; and
  • Other information related to your online behavior.


In addition, we may collect personal data via cookies or similar techniques, including, but not limited to:


  • Your IP address;
  • Your cookie ID;
  • Your web browser;
  • Your location;
  • The web pages you visit on our websites;
  • The advertisements you've viewed or clicked through;
  • etc.


When you interact with Light & Effects on behalf of a business customer, supplier or business partner of Light & Effects, we may collect:


  • Your name
  • Your email address
  • Your telephone number
  • Your picture
  • Your IP address
  • Your business address
  • Name and address of the company you work for
  • [personal details that may come up in the scope of the business relationship, e.g. your hobbies, age)

Different ways we collect your Personal Data

You can share your personal data with Light & Effects in several ways, including, but not limited to:


  • Registering as a user on our Lettin App;
  • Your communications with Light & Effects. These can be product- or service-related, and may include the contents of your questions to us, or requests that you addressed to us;
  • Communicating with one of our Light & Effects Customer Care representatives by email, phone or in writing;
  • Ordering a product or service;
  • Participating in a promotion, game or competition;
  • Participating in a social media activity related to a Light & Effects promotion, e.g. clicking "like" or "share";
  • Asking to receive messages on your mobile phone/device;
  • Voluntarily participating in product testing or surveys;
  • When using Light & Effects connected products/services and/or apps, you may be asked whether you wish to share data with Light & Effects, e.g. sharing your usage data or your location data;
  • Cookies placed on your computer or mobile device when you visit our websites;
  • Social Listening: Light & Effects may search the Internet for relevant and publicly available content and use it to improve its products or services, resolve consumer issues and provide targeted marketing.


When you interact with Light & Effects as a business customer, supplier or business partner:


  • Registering purchases
  • Provisions of services with Light & Effects
  • Communications with Light & Effects
  • Developing partnerships
  • When accessing Light & Effects facilities or systems
  • Participating in fairs, events or promotions
  • Voluntarily participating in testing or surveys
  • Call recording: Light & Effects may record your phone calls with us for training, quality improvement and compliance reasons

Sharing your Personal Data with others

We may share your personal data with service providers, business partners and other third parties, in accordance with applicable law.


For example, Light & Effects may sell you a product or offer you a service in a joint marketing effort with another company (business partner). The agreements with these business partners will limit the purposes for which your personal data can be used and disclosed, and will require your personal data to be adequately safeguarded. We will let you know that such a relationship exists and who these companies are prior to processing your data for such joint marketing efforts.


Light & Effects may also disclose your data to other companies such as IT and communications service providers, testing companies, data management support partners and other parties bearing a necessary relationship for Light & Effects to provide its services.


When you interact with Light & Effects as a business customer, supplier or business partner, Light & Effects may disclose personal data available in reports and other materials provided by you and/or your company pursuant to an engagement with another business partner and/or a supplier.


If we are required by law to obtain your consent, or otherwise believe that your consent is appropriate in the circumstances, we will obtain your consent before we share your personal data.


Light & Effects will disclose personal data only in conformance with this privacy notice and/or when required by law.

Your rights

Once you have provided us with your personal data, you have reasonable access to that information so that you can update, modify or, if legally possible, delete it.


You can also delete or change the privacy settings of your Lettin account by logging in to your account and accessing your personal settings.


You will also be provided with an opt-out opportunity in our commercial messages to you.


We encourage you to keep your personal settings and personal data complete and current.


Light & Effects may store your personal data in a cloud. This means that your personal data may be processed on behalf of Light & Effects by a cloud service provider and could be stored in different locations around the world. Light & Effects makes use of organizational and contractual measures to protect your personal data and to impose similar but in no way less restrictive requirements on our cloud services providers, including requirements that your personal data be processed exclusively for the purposes mentioned above.

How we protect your personal data

We recognize and take seriously our responsibility to protect the personal data you entrust to Light & Effects from loss, misuse or unauthorized access. Light & Effects uses a variety of security technologies and organizational procedures to help protect your personal data. For example, we implement access controls, use firewalls and secure servers, and we encrypt certain types of data, such as financial information and other sensitive data.

Changes to this privacy notice

The services that Light & Effects provides are always evolving and the form and nature of the services that Light & Effects provides may change from time to time without prior notice to you. For this reason, we reserve the right to change or add to this privacy notice from time to time and will post any material revisions on our websites.


We will post a prominent notice on our privacy notice page to notify you of any significant changes to this privacy notice, and will indicate at the top of the notice when it was most recently updated. We encourage you to check back often to review the latest version.


The new privacy notice will be effective upon posting. If you do not agree to the revised notice, you should alter your preferences, or consider stopping using the Light & Effects pages. By continuing to access or make use of our services after the changes become effective, you agree to be bound by the revised privacy notice.

How to contact us

Contact us at